CHAINON CLOSES FIRST HALF YEAR IN VERTICAL GROWTH FOR REVENUES, USERS AND ADMIN. INTERNATIONAL PLATFORM GOES ONLINE ON 1 JULY.
- The first half of 2023 in vertical growth for ChainOn (chainon.it, the digital marketplace for sponsorships), which sees growth in users (+402%), revenues (+680%), administered (+858%) and transacted through the marketplace (+1,350%) compared to the same period in 2022.
- The results testify to the vision of a digitised, simple, internationalised and transparent sponsorship marketplace.
- After having built solid foundations in Italy, the challenge now shifts to the World: from 1 July the international platform in English is online.
- There is also strong international interest in the capital increase, which opens the door to new investors despite the slowdown in venture capital investments due to the macroeconomic scenario.
BOLOGNA – First half of 2023 in vertical growth for ChainOn (www.chainon.it), the digital marketplace of sponsorships based on proprietary algorithms, artificial intelligence and blockchain in which companies and media centres, with simplicity and just a few clicks, can see the structure and prices of offers, negotiate contracts and sign agreements on packages offered by sellers (teams, sports clubs, federations, leagues, event organisers). All in the name of innovation, transparency and savings: commissions on purchases and sales on ChainOn, which are fully borne by the selling party, are more than 75 per cent lower than the market average, and sponsors’ investments are fully deductible in the financial year.
“We are very proud of the economic and utilisation results of the marketplace as of 30 June 2023, which factually demonstrate how the vision of a digital revolution in the sponsorship market is establishing itself as one of the new facts not only in the sponsorship sector but in the entire communication sector,” said Giovanni Palazzi, CEO of ChainOn, “According to Pwc, the sports sponsorship market in the World will grow from the current $57 billion to $109 in 2030. A result driven by the empathy and emotions that only sport can communicate and that, more observers believe, can be attacked by a digital offer such as ChainOn.it for 17.5% ($ 10 billion today, $ 19 in 2030). We think it is in this perspective the interest of investors, including international ones, in the capital increase open to outside investors that we launched at the end of the summer.”
These are the key ChainOn indicators that emerged in H1 2023 compared to the same period in 2022:
- Turnover: + 680%
- Active users: +402%.
- Sellers (sports clubs, event organisers, concessionaires): + 300%.
- Investors (companies and media centres): + 1,010%.
- Total value of offers on ChainOn.co.uk: + 858%.
- Value of transactions on ChainOn.co.uk: +1.350%.
