On March 17th the FOCUS CULTURE AND ENTERTAINMENT was published, deepening the 20 Predictive Survey “The Future of Sponsorship”, realized by STAGEUP with the collaboration of Chainon.
In 2020 sponsorship in Italy fell by 61.5%, but in 2021 is expected to rebound by 47.5%, if the health situation improves. Sponsorship in culture and entertainment can be one of the engines of the recovery.
