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THE PREDICTIVE SURVEY: THE FUTURE OF SPONSORSHIP IN THE NEXT YEAR

THE PREDICTIVE SURVEY: “THE FUTURE OF SPONSORSHIP IN THE NEXT YEAR” IN GLOBAL MARKET INVESTMENT IN SPONSORSHIP WORLDWIDE GROWS MORE THAN INVESTMENT IN ADVERTISING: IT WILL REACH $117 BILLION IN 2025.ITALY WILL REACH INVESTMENTS OF $1.5 BILLION. In 2025, the global sponsorship market will reach a total value of $117,1 billion, with a growth rate […]

StageUp report: those interested in Superleague Volleyball are 16.5 million

StageUp report: those interested in Superleague Volleyball are 16.5 million ITALIANS INTERESTED IN SUPERLEAGUE ARE 16.5 MILLION. AN INCREASINGLY UNISEX AUDIENCE WITH GOOD SPENDING AND INVESTMENT CAPACITY FOR MEN’S TOP VOLLEYBALL LEAGUE Results from the 2023/24 Sponsor Value research surveys, conducted by StageUp in partnership with Ipsos, show that there are 16.5 million Italians interested […]

StageUp research: those interested in MotoGP in Italy are 22.9 million

StageUp research: those interested in MotoGP in Italy are 22.9 million According to Sponsor Value research, conducted by StageUp in partnership with Ipsos, there are 22.9 million Italians interested in MotoGp and 4.9 million fans, or those who follow on a regular basis. MotoGp is confirmed as the third most watched championship in Italy after […]

Soccer’s Serie B follow-up, StageUp’s Sponsor Value research

Soccer’s Serie B follow-up, StageUp’s Sponsor Value research THOSE INTERESTED IN SERIE B IN ITALY ARE 19.9 MILLION, STABLE COMPARED TO 2023. FANS AT 2.34 MILLION DROP 3 PERCENT  There are 19,888,000 Italians interested in the Serie B Campionato at the end of the 2023/2024 season: the data are the result of Sponsor Value research […]

Serie A 2024/25: all you have to know

The guide to know everything about Serie A and the teams’ fans is now downloadable ONLY on ChainOn! CLICK HERE TO DOWNLOAD IT FOR FREE: https://www.chainon.it/report-serie-a-2024-25/ How many Italians are interested in Serie A? And how many fans are there of individual teams? Which team has the most followers on social media? The report was […]

Women’s National Volleyball Team wins gold and the hearts of Italians

Women’s National Volleyball Team wins gold and the hearts of Italians Sponsor Value research by StageUp and Ipsos reveals record interest in team after Olympic win Bologna, Aug. 14, 2024 – The Italian National Women’s Volleyball Team is riding an unprecedented wave of success, not only on the court, but also in the hearts of […]

Serie A soccer fans: research by StageUp and Ipsos

SOCCER SERIE A FANS IN ITALY ARE 25.4 MILLION. JUVENTUS IS THE TEAM WITH THE MOST FANS. IMPORTANT GROWTH OF BOLOGNA, ATALANTA AND FIORENTINA. There are 25,451,000 fans of Serie A soccer championship teams at the end of the 2023/2024 season, up 3.9 percent from the 2022/2023 season (there were 24,480,000). The data are the […]

REPORT: communicating and sponsoring the Olympics

REPORT: communicating and sponsoring the Olympics The Summer Olympics is the global event that guarantees, in relation to its duration, the highest coverage and net contacts on TV media in the world. The Paris 2024 edition will be joined by an unprecedented live presence at the Event, with 8.6 million tickets sold. In Italy, 36.24 […]

Sponsor Value Manager: the most known and appreciate sport manager (2023 Edition)

DE LAURENTIIS, GALLIANI AND LOTITO ARE CONFIRMED AS THE MOST POPULAR MANAGERS, BUT THE PODIUM OF APPROVAL IS ALL NON-FOOTBALL WITH GANDINI (LBA), RIGHI (VOLLEYBALL LEAGUE) AND BINAGHI (FEDERTENNIS) The data emerges from the 2023 survey on the notoriety and approval of sports managers of the Sponsor Value research carried out by StageUp and Ipsos, […]

REPORT: growing interest in Serie A basketball

Record growth in the last four years for Italian basketball: +51% interest Fans are also growing: +2.2 million in the last two years All the information is made available by ChainOn, and to download it all you need to do is register on the marketplace: the insight stems from the data-base of the continuous research […]

REPORT NATIONAL’S ITALIAN TEAMS: comparison between soccer and male volleyball

The national football team remains the most followed by Italians but The Azzurri volleyball team increases interest by 41.8 per cent All the information is made available by ChainOn, and to download it all you need to do is register on the marketplace: The insight stems from the data-base of the continuous research Sponsor Value […]