ChainOn and Lega Nazionale Pallacanestro (LNP) in partnership to revolutionize sponsorship of the Italian basketball
ChainOn and Lega Nazionale Pallacanestro (LNP) have reached a partnership agreement: as of today, in fact, the League and all Serie A2 and Serie B clubs will be able to negotiate and conclude sponsorships on www.chainon.it through blockchain, artificial intelligence and proprietary algorithms. With this agreement, ChainOn in fact becomes Official Innovation Partner of LNP, […]
ChainOn attended the Lega Pallavolo Serie A “Volley Mercato” Event
In occasion of the second of three days of the “Volley Mercato” event, organized as every year by the Lega Pallavolo Serie A, ChainOn took center stage this afternoon with the presentation “CHAINON: THE DIGITAL REVOLUTION OF SPONSORSHIP – How blockchain and artificial intelligence will change the sponsorship and TV rights markets by increasing sales” […]
Data from the 2021 Technology Insight within the Predictive Survey of StageUp and ChainOn published by the Italian Sole24Ore
The Italian magazine Sole24Ore on newsstands last Sunday, July 17, hosted the article “Sports and technology, record investments over 12 billion“, by Marco Bellinazzo. The article focuses of the huge technology investments in sports made in 2021 and referring in particular to smart arena, eSports, Nft, data analytics and blockchain. Central to Bellinazzo’s analysis is […]
ChainOn & Emma Villas Aubay Siena partnership signed.
Emma Villas Aubay Siena and ChainOn have reached a partnership agreement: the Siena-based club, which will take part in the 2022/2023 Volleyball SuperLega, will offer its sponsorships on www.chainon.it. Also in the top world of volleyball, ChainOn had already signed the first blockchain sponsorship agreement in Italian sports, becoming, from March 1, 2022, Official Innovation […]
ChainOn lands in Serie A: partnership agreement with Empoli F.C.
ChainOn has reached a partnership agreement with Empoli Football Club, which thus becomes the 1st Serie A soccer club to offer its sponsorships through www.chainon.it, the digital marketplace for buying and selling sponsorships in which agreements are reached through the use of proprietary algorithms, artificial intelligence and blockchain. The agreement with Empoli is part of […]
Urania Basket is the first top basketball club on ChainOn
ChainOn becomes innovation partner of Urania Basket: the A2 Series club based in Milan will thus be the first top basketball club to offer its sponsorships on www.chainon.it/en/. All details and statements in the joint press release.
Gazzetta dello Sport, a page on ChainOn research on sponsors’ investments in Superleague Volley Clubs
The Gazzetta dello Sport of June 17, 2022, by Marco Iaria, dedicated an entire page to Chainon’s research “Economic Analysis of Superleague Clubs’ Sponsorships – Season 2021/2022.” The research, released by Chainon in collaboration with StageUp, details the value of Superleague Clubs’ jersey sponsorships. Read the Gazzetta dello Sport article in Italian “L’oro nelle schiacciate” […]
VOLLEY: FROM SUPERLEAGUE JERSEY SPONSORS CLUBS COLLECT €18.6 MILLION
The figure emerges from in-depth study “Economic Analysis of Sponsorships – Superleague Clubs 2021/2022″ by ChainOn, the digital marketplace of sponsorships, a detailed report carried out in collaboration with StageUp. Specifically, commercial partnerships (main and second sponsors in addition to other jersey sponsors) are worth € 18.016 million (97%) while technical partnerships € 600 thousand (3%) net […]
BASKETBALL: FROM SERIES A JERSEY SPONSORS, CLUBS COLLECT 46.4 MILLION
This is the finding from the in-depth “Economic Analysis of Sponsorships – A Series Basketball Clubs 2021/2022” by ChainOn, the digital marketplace for sponsorships, a detailed report, produced in collaboration with StageUp, that shows slight growth over last year’s figures. In detail: the sponsorship value of the 16 clubs in the LBA is broken down […]
GIOVANNI PALAZZI AS SPEAKER AT THE FOOTBALL LAW WORKSHOP
Tomorrow, May 19th, at 2:30 p.m., ChainOn Founder & CEO Giovanni Palazzi will be among the speakers on the third day of the Football Law Workshop, now in its fourth edition. The important initiative is managed by Francesco Rende, professor of Sports Law in the Department of Law at the University of Messina, and opened […]
CEO and Founder of ChainOn, Giovanni Palazzi, interviewed by Livintalk
Why Smart Contracts will be the future of sports sponsorship? Giovanni Palazzi, CEO and Founder of ChainOn, talked about it with Davide Calderone for Livintalk, deepening all the aspects related to this application of Blockchain technology, which allows a real disintermediation in the sponsorship market, guaranteeing better sales results, higher returns for investors, transparency and […]
FOOTBALL: FROM THE SPONSORS OF THE SERIE A SHIRT CLUBS MAKE 335 MILLION
The total investments in sponsorships on the jerseys (obtained by adding the expenses for Main, Second, Back, Sleeve and Technical Sponsor) of the 20 clubs of Serie A football is €335 million, of which 230 million (69%) come from commercial partnerships and the remaining 31%, 105 million, from the technical ones. The data that emerge […]
